(888) 565-0171
Founder-Led Since 1997 You work directly with Tony Paris, the founder of AppWT — same person from quote to launch. No sales reps. No account managers.

Custom Apparel & Soft Goods

We put your logo on shirts, hats, and other soft items so your team matches and spreads the word. It's like a sports jersey, except wearing it advertises your business as you walk around.

Starting at
$17
★ 5.0 Rating (62+ Reviews) ✓ BBB A+ Accredited ✓ 29 Years in Business ✓ 23,762+ Projects ✓ 9,536+ Clients Served

The Challenge

Your Troy technology company ordered promotional t-shirts with giant logos that scream corporate swag. Employees refuse to wear them casually while inventory sits unused in storage closets.

Our Solution

We design branded apparel people choose to wear with subtle tasteful branding on quality garments. Your Southfield team becomes walking advertisements when employees wear company gear on weekends by choice.

About Our Custom Apparel & Soft Goods Services

Custom apparel turns employees and supporters into brand ambassadors. AppWT produces custom apparel for Livonia companies, Grand Rapids teams, and Flint organizations including t-shirts, hoodies, hats, bags, and jackets. We source quality garments, coordinate screen printing or embroidery, and ensure proper logo reproduction. Our production handles design placement, color matching, and size runs for employee uniforms or promotional giveaways. Ann Arbor businesses build team identity and brand visibility through professional branded apparel. Each garment balances branding prominence with designs people actually want to wear outside work.

What's Included

✓ Screen printing, heat transfer, sublimation|T-shirts, hoodies, hats, jerseys|Embroidered polo shirts|Single or bulk orders|Corporate and team uniforms|Event and band merchandise|School spirit wear|Volume discounts

Technical Details

Custom apparel with multiple printing methods. T-shirts starting at $17 single/$9.97 bulk (25+), hoodies $37, hats $17, jerseys $27, embroidered polos $27. Turnaround: 7-14 business days.

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Industry Insight

First Impressions are Visual

It takes just 50 milliseconds for someone to form an opinion about your brand based on visual design alone. Your branding is not a luxury -- it is the foundation of every customer interaction.

-- Brand Psychology

What Our Clients Say

Real reviews from verified clients across Google, Clutch, and more.

*****

Awesome web developer with fast turnaround

"Tony is an awesome web developer and is very patient, detailed oriented with fast turnaround time. He has helped elevate my business and taken it to the next level."

Michael Allison
Prismatic Flower Essences
Clutch
*****

Great experience from start to finish

"Working with AppWT LLC was a great experience from start to finish. Tony is professional, responsive, and incredibly creative. He took the time to understand my needs and delivered a website that looks amazing and functions perfectly."

Kiki Dee
Business Owner
Google
Read All Reviews →

Explore the AppWT Network

Related services and resources from our family of sites

Awards & Plaques Sand-etched awards Stickers & Decals Custom vinyl stickers Tumblers Laser-engraved tumblers Koozies Custom drink koozies
Service Area

Custom Apparel & Soft Goods Across Metro Detroit & Beyond

Our headquarters sits at Five Mile and Farmington in Livonia. We have served Michigan businesses since 1997 — 29+ years from one home base, now reaching clients across 21 states and 5 countries.

Livonia Home Base

Five Mile & Farmington Rd, near Madonna University, Greenmead Historical Park, and the Livonia Chamber of Commerce. We host trainings here.

Wayne County Corridor

Westland, Garden City, Plymouth, Canton, Northville, Redford, Dearborn, and Detroit proper. Schoolcraft College sits on our weekly Haggerty route.

Oakland County

Farmington Hills, Novi, Southfield, Birmingham, Bloomfield Hills, Royal Oak, and Troy. Twelve Oaks Mall and the Somerset Collection corridor.

Beyond Metro Detroit

Flint (our original 1997 home), Ann Arbor, Lansing, Grand Rapids, and statewide Michigan. National clients across 21 states.

Not in Metro Detroit? We work remotely with clients nationwide. Reach out for a free consult.

Frequently Asked Questions

Quick answers about our custom apparel & soft goods services.

We put your logo on shirts, hats, and other soft items so your team matches and spreads the word. It's like a sports jersey, except wearing it advertises your business as you walk around.

View All FAQs →

Ready to Get Started?

Let's discuss how our Custom Apparel & Soft Goods services can help your business grow. Free consultation, no obligation.

Same-Day Response No Contracts Required Transparent Pricing

AppWT Web & AI Solutions — Under Promise, Over Deliver since 1997.

Tech Wizards an AppWT Anthem