Founder-Led Since 1997 You work directly with Tony Paris, the founder of AppWT — same person from quote to launch. No sales reps. No account managers.

Custom Apparel & Soft Goods

Branded apparel and promotional soft goods create team unity and walking advertisements for Michigan businesses.

Starting at
$17
★ 5.0 Rating (62+ Reviews) ✓ BBB A+ Accredited ✓ 29 Years in Business ✓ 23,762+ Projects ✓ 9,536+ Clients Served

The Challenge

Your Troy technology company ordered promotional t-shirts with giant logos that scream corporate swag. Employees refuse to wear them casually while inventory sits unused in storage closets.

Our Solution

We design branded apparel people choose to wear with subtle tasteful branding on quality garments. Your Southfield team becomes walking advertisements when employees wear company gear on weekends by choice.

About Our Custom Apparel & Soft Goods Services

Custom apparel turns employees and supporters into brand ambassadors. AppWT produces custom apparel for Livonia companies, Grand Rapids teams, and Flint organizations including t-shirts, hoodies, hats, bags, and jackets. We source quality garments, coordinate screen printing or embroidery, and ensure proper logo reproduction. Our production handles design placement, color matching, and size runs for employee uniforms or promotional giveaways. Ann Arbor businesses build team identity and brand visibility through professional branded apparel. Each garment balances branding prominence with designs people actually want to wear outside work.

What's Included

Screen printing, heat transfer, sublimation|T-shirts, hoodies, hats, jerseys|Embroidered polo shirts|Single or bulk orders|Corporate and team uniforms|Event and band merchandise|School spirit wear|Volume discounts

Technical Details

Custom apparel with multiple printing methods. T-shirts starting at $17 single/$9.97 bulk (25+), hoodies $37, hats $17, jerseys $27, embroidered polos $27. Turnaround: 7-14 business days.
Industry Insight

First Impressions are Visual

It takes just 50 milliseconds for someone to form an opinion about your brand based on visual design alone. Your branding is not a luxury -- it is the foundation of every customer interaction.

-- Brand Psychology

What Our Clients Say

Real reviews from verified clients across Google, Clutch, and more.

*****

Pleasure working with Tony

"I recently had the pleasure of working with Tony, the owner of AppWT LLC. His expertise and dedication to delivering quality work is evident in everything he does."

Barry Crays
Client
Google
*****

The personal touch sets them apart

"The personal touch sets them apart. They truly care about us and our success. There was a significant uptick in business as a result of Tony's work. The fees I paid Tony had a massive ROI."

Brian Kelly
Uncle Harry's BBQ Catering
Clutch
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Service Area

Custom Apparel & Soft Goods Across Metro Detroit & Beyond

Our headquarters sits at Five Mile and Farmington in Livonia. We have served Michigan businesses since 1997 — 29+ years from one home base, now reaching clients across 21 states and 5 countries.

Livonia Home Base

Five Mile & Farmington Rd, near Madonna University, Greenmead Historical Park, and the Livonia Chamber of Commerce. We host trainings here.

Wayne County Corridor

Westland, Garden City, Plymouth, Canton, Northville, Redford, Dearborn, and Detroit proper. Schoolcraft College sits on our weekly Haggerty route.

Oakland County

Farmington Hills, Novi, Southfield, Birmingham, Bloomfield Hills, Royal Oak, and Troy. Twelve Oaks Mall and the Somerset Collection corridor.

Beyond Metro Detroit

Flint (our original 1997 home), Ann Arbor, Lansing, Grand Rapids, and statewide Michigan. National clients across 21 states.

Not in Metro Detroit? We work remotely with clients nationwide. Reach out for a free consult.

Frequently Asked Questions

Quick answers about our custom apparel & soft goods services.

Branded apparel and promotional soft goods create team unity and walking advertisements for Michigan businesses.

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Ready to Get Started?

Let's discuss how our Custom Apparel & Soft Goods services can help your business grow. Free consultation, no obligation.

Same-Day Response No Contracts Required Transparent Pricing

AppWT Web & AI Solutions — Under Promise, Over Deliver since 1997.

Tech Wizards an AppWT Anthem